Ingredient Index · E443
Is BVO banned in Europe?
Yes: brominated vegetable oil has never been authorized in EU food, and the US finally agreed: the FDA revoked its authorization in July 2024, with compliance required from August 2025.
What the EU does
BVO holds no authorization under Regulation (EC) No 1333/2008, the EU's positive-list system, and in that system, no listing means no legal use. European citrus sodas have been cloudy-but-bromine-free for decades, stabilized with alternatives like glycerol ester of wood rosin (E445).
The concern is bioaccumulation: bromine from BVO builds up in fatty tissue, and case reports plus animal studies pointed to thyroid and neurological effects at high exposure.
Citation Regulation (EC) No 1333/2008 (E443 not authorized)
What the US does
Now banned, after a 54-year delay that became the textbook case of FDA inertia. BVO was pulled from the GRAS list in 1970 but allowed to persist on an "interim" basis (at up to 15 ppm in citrus drinks) for over half a century. In July 2024 the FDA revoked the authorization outright, citing its own new toxicology studies; the rule took effect August 2, 2024, with a one-year compliance window ending August 2, 2025.
The market had mostly moved first. PepsiCo dropped BVO from Gatorade in 2013 and Mountain Dew by 2020; Coca-Cola reformulated Powerade. The 2024 rule swept up the regional sodas and store brands that hadn't bothered.
Citation FDA final rule revoking 21 CFR 180.30 (July 2024, effective August 2024)
Products that commonly contain it
BVO kept citrus flavor oils suspended in soda. Before the phase-out it appeared in:
- Mountain Dew (until ~2020)
- Gatorade citrus flavors (until 2013)
- Sun Drop and regional citrus sodas
- Store-brand orange and citrus soft drinks
- Some pre-mixed citrus cocktail beverages
What to look for on a label
Post-deadline, BVO should be gone from US shelves, but old stock and imports linger:
- "Brominated vegetable oil" or "BVO" in the ingredient list
- "Glycerol ester of wood rosin" or "ester gum", the legal replacement, not a concern
- Check long-dated warehouse-store inventory and imported sodas
Or skip the squinting: paste the whole ingredient list into our checker and it flags everything in our database. Nothing you paste leaves your browser.
Frequently asked questions
Is BVO banned in Europe?
Effectively yes. Brominated vegetable oil has never been authorized as a food additive under Regulation (EC) No 1333/2008, which in the EU's positive-list system means it cannot be used at all.
Is BVO banned in the United States?
Yes. The FDA revoked its authorization in July 2024, effective August 2, 2024, with compliance required by August 2, 2025. Before that it had been permitted "on an interim basis" since 1970.
Does Mountain Dew still contain BVO?
No. PepsiCo removed BVO from Mountain Dew by around 2020, years before the FDA ban, and from Gatorade back in 2013.
Why was BVO a concern?
Bromine from BVO accumulates in fatty tissue. FDA-commissioned studies and earlier case reports linked high exposure to thyroid and neurological effects, which is what the agency cited when it revoked authorization.
Related ingredients
Related reading
Primary sources
- FDA: Revoking the regulation allowing BVO in food (constituent update)
- Regulation (EC) No 1333/2008 on food additives (EUR-Lex)
Last reviewed June 10, 2026 · How we assign statuses