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Brand Teardowns

One product, two formulas. We put the US and EU versions of the same label side by side and cite the regulation that explains the difference.

Brand Teardowns

Heinz Ketchup, Two Recipes: US vs UK Compared

Heinz ketchup really is different in the US and the UK, but not for the reason the listicles claim. A label-by-label comparison, plus why the HFCS-vs-sugar panic doesn't hold up, and what actually differs.

By Lani Cadet · 8 min read